多伦多国际机场:我们有免费Wi-Fi

 

文/vivi @topys

 

怎样告诉人们机场里有免费 Wi-Fi?做一个立体模型,模仿手机里的Wi-Fi信号指示逐格闪动。太简单太没有创意太不够高科技?可是非常实用:)

The Brief: Tell travelers that Toronto Pearson International airport has free Wi-Fi.

The Solution: An interactive art piece that not only gets the message out in an aesthetically pleasing way, but also provides seating for weary travelers and a recharging station for their computers.

Advertising Agency: Juniper Park, Toronto, Canada
Creative Director: Andy Linardatos, Hylton Mann
Copywriter: Laurent Abesdris
Art Director: Max Hosseinian
Producer: Terry Wykurz

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