Pictionary：以快制胜

文/sciascia@顶尖文案topys

Pictionary，由单词picture + dictionary组合而得，类似于你画我猜的一种趣味游戏。广告也做得简单、有趣和机智。用心手绘的凶猛霸王龙、喷气式战斗机、体格强健的摔跤手，都被Pictionary的玩家以巧妙地快速几笔勾勒，出其不意攻克其致命要害而获胜。绘画的搞怪与用心，游戏的欢乐，玩家的傲娇，洋溢而出。

Advertising Agency: Ogilvy, Malaysia
Chief Creative Officer: Gavin Simpson
Executive Creative Director: Gavin Simpson
Creative Director: Tan Chee Keong
Art Directors: Yee Wai Khuen, Tan Chee Keong, Gavin Simpson
Copywriters: Adam Chan, Donevan Chew
Account Manager: Sharon Khor
Account Supervisors: Amy Yep, Joanne Lee
Illustrator: Milx
Photographer: Studio DL
Typographer: Lian Ee Wern