大众高尔夫GTI：6.9秒，从0到100

文/vivi

6.9秒，时速从0到100。这动力，不错吧！

广告执行得非常坑爹，或者叫做充满幽默感。

0到100，可以是时速，也可以是距离。于是，广告公司用上了公路上常有的测速指示牌。就算你龟速通过，也会惊奇地发现，哇，6.9秒，就已经从0到100了！更何况，据目测，这个100水分也很大。

广告公司偷换了时间和空间的概念，聪明幽默，点名表扬一下，来自以色列GREY。

From 0 to 100 km/h in 6.9 seconds

Advertising Agency: Grey, Israel
Executive Creative Director: Tal Riven
Creative Director: Moti Rubinstein
Art Directors: Irena Moravin, Moti Rubinstein
Copywriter: Uri Marek
Account Executives: Dani Brande, Marina Cherepnin
Media: Gilad Kat, Galit Aharonovitch, Adi Yaron
 

The Outdoor Advert titled From 0 to 100 km/h in 6.9 seconds was done by Grey Israel advertising agency for product: Volkswagen Golf Gti (brand: Volkswagen) in Israel. It was released in the Sep 2011.