Supreme Security：行李扫描器上的招聘

又一个绝佳的环境媒体创意。

见过007和同伴们是怎么接头的吗？

听说过同类之间的特殊磁场吗？

作为一家提供安全服务的国际公司，Supreme Security常年需要经过特训的专门人才。在瑞士，符合这项职位要求的人才本就不多，且他们往往倾向于成为边境巡逻员或为机场警察。针对上述情况，Supreme Security发动自己的雇员成为活动的招聘广告，当他们出差时，这个金属片就会放在手提行李里。（效果如图）唯一接收到这一暗语的，正是他们的目标——机场警察。瞬间，他就，懂了。

Supreme Security只花了5000瑞士法郎的预算，就在两个月内招聘到了8名高素质雇员。更重要的是，这种招聘手法，真正“使平静的街道化为缤纷的剧场”，连空气中都充满了革命浪漫主义气息！

Supreme Security is an international company that offers security services that range from personal security to dog squad assignments – as well as access and baggage checks. In providing these services Supreme Security continually needs specially trained personnel. Only a few specialists can fulfill this narrow job profile in Switzerland. And they tend to work ln the border patrol or as airport police. That’s why Supreme Security has started to equip their own employees with machined metal bars, which they take with on business trips in their hand luggage. With a production budget under 5000 Swiss francs Supreme Security was able to recruit eight highly qualified employees in two months.

Advertising Agency: Advico Y&R, Zurich, Switzerland
Creative Directors: Lars Blöchlinger, Philipp Skrabal
Copywriter: Andi Portmann
Art Directors: Isabelle Hauser, Björn Blöchlinger
Designer: Annik Weber
Consultant: Daniela Britt