巴塞罗那Elisava设计学院广告运动:我不是艺术家!

 

编辑:Vivian

 

 

 

设计师等于艺术家——吗?巴塞罗那Elisava设计学院SAY NO。通过世界上最重要的设计、传播、时尚杂志(例如Creative Review, Print, I-D……),Elisava替设计师大声宣称“I’M NOT AN ARTIST”。在这家学院,曾经“阳春白雪”的艺术和人间烟火紧密结合,学校则是向劳动力市场输送专业人才的机构。

该广告运动网站:http://iamnotanartist.org/index.php

International campaign launched through the most important magazines in the world in the sector of graphic design, communications and trends (Creative Review, Print, I-D…). The campaign questions the idea of designers as artists, defining them as workers, professionals, ironically using highly “artistic” executions and positioning the school as a place that introduces professionals for the labour market.

 

Advertising Agency: Soon in Tokyo, Barcelona, Spain
Directors: Johnny Kelly, Matthew Cooper
Creative Directors: Angelo Palma, Javi Donada
Copywriter: Angelo Palma
Designer: Thiago Monteiro
Designer: Javi Donada

 

 

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