Folgers：一杯咖啡而已，别弄得那么复杂

文/Aoi @顶尖文案TOPYS

当整个世界都在机关算尽花枝招展时，拥有一颗平常心，保持简单纯粹，或许就能让你与众不同。

No monsters, bulls, or rockstars, just coffee. Folgers. Keep It Simple.

忘了monsters, bulls,rockstars那些提神的能量饮料吧，享受咖啡就好。简单点。

For anyone whose venti is a thermos. Folgers. Keep It Simple.

别在乎咖啡杯是不是好看，好咖啡即便装在随身杯里也会很香浓。简单点。

No one's ever had a serious conversation with a frappuccino in their hand. Folgers. Keep It Simple.

噢行了，谁会手捧一杯星冰乐谈论国家大事？简单点。

Advertising School: Miami Ad School, San Francisco, USA
Art Director: Martins Zelcs
Copywriter: Bryan Stokely