洗衣粉广告：细致如我。拆开，洗净，再还原

文/Aoi @顶尖文案TOPYS

看到黑暗中的一双双手，有没有人跟小编一样，联想到《名侦探柯南》里那个从没见过长相的黑衣人？

无论如何，如果真的有洗衣粉能洗得如此细致，犹如把衣物的每一缕纤维洗净再还原，那么它一定无敌了。

不知，灵感是否来源于唐朝古诗《游子吟》？

“Deep cleaning for fine clothes.”

Advertising Agency: JWT, Sao Paulo, Brazil
CCO: Ricardo John
Creative Director: Erick Rosa, Ricardo John
Copywriterr: Pedro Furtado
Art Director: Fabio Santoro, André Marques
Head Of Art: Fabio Simões
Planning: Fernand Alphen
Art Buyer: Marcia Lacaze, Paula Ferrari
Photographer: Gustavo Lacerda
Producer: Flavio Schaefer, Flávio Colella
Client: Alaor Chiodin