佳得乐：韦德、杜兰特双雄交锋，究竟谁是谁的噩梦

文/ sciascia @顶尖文案topys

赶在NBA常规赛如火如荼拼杀中推出， 一样是说篮球故事，一样请来东西部炙手可热的球星韦德和杜兰特，然而十分独特的是佳得乐的叙事方式，梦里梦外，硝烟弥漫，悬念迭起。

一段韦德和杜兰特各自在赛前心理独白的挖掘，双方在各自梦里疯狂争夺、暴扣篮板……双雄争霸，虽还未交锋，已剑拔弩张被佳得乐渲染地恰到好处。他们相遇时究竟谁是谁的噩梦？是要超越对手，还是自己？

运动是一场挑战自己极限的朝圣，不炫技，不混脸熟，佳得乐用犀利的洞察、勾人的故事诠释此真意，值得借鉴。

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