Wellington Zoo动物园Valentines Day情人节广告,少儿不宜 Adults Only


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Usually a family destination, Wellington Zoo wanted to promote itself to couples over 18 to attend a special evening on Valentines Day. On a small budget, they needed cut-through and talkability, and to intrigue the audience with the promise of a very different kind of evening.This is what Saatchi & Saatchi Wellington did.


 








Advertising Agency: Saatchi & Saatchi, Wellington, New Zealand
Creative Director/ writer: Tim Hall
Associate CD / Art Director: Scott Henderson
Agency Producer: Tom Ackroyd, Anna Kennedy
Marketing Manager: Beth Houston
Manager, Marketing & Communications: Stephanie Gray
Typographer: Geoff Francis












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